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Tull added, noting that the Chinese box office has lately been in a funk, with growth slowing sharply, partly because of a glut of fantasies.Įven so, “The Great Wall” remains a long way from the box office threshold Legendary ultimately hopes to hit in China - $200 million or so for its full run - and some analysts were underwhelmed by turnout given the marketing push the film received. “Given market conditions, I feel like it was a big success,” Mr. “Step 1 went really, really well,” said Thomas Tull, chief executive of Legendary Entertainment, which produced “The Great Wall” with Universal Pictures, China’s Le Vision Pictures and China Film Group. The film’s total after five days was $82 million, as much as “Fantastic Beasts and Where to Find Them” collected in China during its entire run. Released in Chinese theaters on Friday, the movie collected a strong $67 million in tickets over its first three days, according to the Beijing box office tracker Ent Group. “The film addresses a lot of the previous issues that China has faced as it’s tried to internationalize its film industry, like language and the lack of internationally known stars.” “If this doesn’t work, then I don’t know what will,” said Stanley Rosen, a political-science professor at the University of Southern California who has studied China’s efforts in recent years to emerge as a moviemaking superpower.
The last Chinese-language film to become a breakout hit in North America was “ Crouching Tiger, Hidden Dragon,” which awed with its martial arts and stunt work and took in a surprising $180 million in 2000, after adjusting for inflation. The movie, filmed entirely in China, was engineered not just as escapist entertainment but also proof that the Chinese film industry can serve up global blockbusters too - that event films can rise in the East and play in the West. The same question, more or less, faces “ The Great Wall” as it begins its global theatrical release. Cut to generals with furrowed brows fretting in Mandarin as the monsters come tumbling over a hill. One fast plot twist later, he stands atop a monumental stone wall, one guarded by thousands of Chinese warriors in dazzling uniforms. A snarling swarm of razor-toothed green monsters is hot on his heels. LOS ANGELES - “The Great Wall,” an epic fantasy film that cost at least $150 million to make, opens with Matt Damon fleeing on horseback through red stone formations in Northwest China.